Terry Tempest Williams: “Survival Becomes a Spiritual Practice”

Terry Tempest Williams

The author and activist talks with YES! about millennials, climate change, and how she can’t imagine being alive at “a more thrilling, challenging time.” Terry Tempest Williams lives with her husband in Utah, but I met her in Vermont, near Dartmouth College, where she teaches part of each year. The lush foliage of a damp New England spring is nothing like the desert terrain she grew up with, she told me when we sat down together during my brief visit last May. She relishes the many species of trees, birds, and plants, but sometimes all the green makes her feel closed in, and she yearns for the dry, open country of home. It’s her deep connection to place and to wilderness that Williams is known for. Her books celebrate the prairie dog, migratory birds, and the natural history of the Utah desert. But she also writes about her Mormon faith, about the cancer that took the lives of her mother, brother, grandmother, and other members of her extended family—and about her belief that above-ground nuclear testing is to blame. Williams’ writing is enriched by a practice she mentioned several times in our conversation: “ground truthing.” She doesn’t settle for secondhand […]

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The Black Mambas, a Mostly Female Anti-Poaching Force, Win a Top U.N. Environmental Award

Black Mambas Anti-Poaching Force

Since it was first created in 2013, South Africa’s Black Mambas Anti-Poaching Unit has arrested six poachers, shut down five poacher camps, and reduced snaring (the practice of baiting and trapping animals) by 76% in the Balule Private Game Reserve. It will come as little surprise, therefore, that the 26-member ranger unit, comprised mainly of women, has been honored by the United Nations Environmental Program (UNEP) with its highest environmental prize — the Champions of the Earth Award.

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Green is Not Just for Green Business Anymore

Green Is For Every Business

Oh Marketing Whiz Who is Always Hungry to Learn More! Back in 2013, The Santa Fe Reporter interviewed me and at the very end I was asked: “any final wisdom?” My last words were, “My hope is that someday we don’t even have to use the word ‘green’—it’s just the way it is.” It’s been 12 years now that my company, Mind Over Markets, has been dedicated to helping green and socially-focused companies, organizations, and entrepreneurs take their products and services to the next level. It’s what we believe in, what we are passionate about. When we put that stake in the ground, we never looked back (even though back then “green” was used with caution in marketing because of its tree-hugger status and political connotations). Well, those days are gone. This week, the Shelton Group released a study on the effectiveness of eco buzzwords like “green,” “eco-friendly,” “sustainable,” “recyclable,” “renewable,” “low carbon footprint,” and more. The results happily report that green has gone from “niche appeal” to “baseline expectation.” For instance, 65% of the 2,000 plus respondents said that “green was considered desirable.” And it really doesn’t matter what side of the fence you are on because 67% of them were Democrats and 62% […]

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The Route of the Whale: Award-Winning Multimedia Project Protects Whales

Route Of The Whales

The great whales are indicators species that have a lot to say about marine and coastal biodiversity, according to Lisa Bassett, author and professor at the University of Oregon School of Communication and Journalism. Today, seven out of 13 species of great whales are listed as endangered or vulnerable because of commercial whaling (despite an international moratorium); ship strikes; oil and gas exploration; military sonar vessels; pollution; disease, and climate change,” Bassett reminds us. As a professor of journalism, Bassett knew that by documenting an environmental problem, you can become part of the solution. This was the concept behind a four-week study abroad program offered by the University of Oregon (OU), entitled Nature & Culture: Multimedia Storytelling in Uruguay. This astonishing and exciting program focuses on the environment, traditional cultures, sustainability and conservation. The flagship program occurred in 2013, when Bassett led a group of UO students to Uruguay to create a multimedia project entitled The Route of the Whale. The project explored the route from its beginning in the hillside town of Piriapolis to the Brazilian border at Chuy. The students investigated environmental issues and solutions to those issues, in marine biology, conservation and sustainability. They did their work both in the classroom and in […]

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Our Founder, Carolyn Parrs, is Featured This Month In “THE Magazine” in Santa Fe, NM

Carolyn Parrs featured in THE Magazine

Women Of Green community is all about celebrating the many women who are leading the way in green, sustainability and social justice — from authors and artists, chefs and lawyers, activists, journalists, mommies, policy makers and social entrepreneurs. These women are here to make a difference and use their voices and talents to create meaningful change on behalf of the planet and future generations.

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Earth Mammas: 9 Mothers Making the Planet Greener

Earth Mammas

Being an environmentalist doesn’t have to mean sacrificing dreams of having a family. In fact, as the five women on this list prove, being a mother can make us even more committed to keeping the planet clean and green. And while some environmentalists point to overpopulation as the leading cause of global warming, there’s more evidence showing that our mismanagement of resources is more to blame than the number of people on the planet.

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Julia Roberson Is Out to Save Our Oysters But She’s No Marine Biologist

Julia Roberson in the field. © Source: Paul Fetters/Ocean Conservancy

It’s a cloudy, gray day along the coast of Virginia, and several people wearing waders are knee-deep in the tide. They peer down at the oyster bed below, while one crew member pokes around with a long That’s actually a GoPro in the water, and the woman running the show isn’t a marine biologist, but a communications guru with the blue-tinted horn-rimmed glasses to match. It so happens that Julia Roberson, with her bleached-blonde, Bieber-swept hair and Southern twang, is conservationists’ secret weapon against ocean acidification. Roberson, 35, is perhaps an unlikely savior of the seas. Yes, she now directs the acidification program at the Ocean Conservancy, a leading environmental nonprofit in D.C., but her CV is pure PR, leaping from an early career in glossy magazines to a key player in an emerging national debate about the health of our seas. Observers say she’s succeeding where so many scientists and activists have failed: taking what is often seen from the public’s perspective as an environmental problem and reframing it as a people problem. In Roberson’s rendering, ocean acidification isn’t about climate change, or ocean health, or even about those bivalves in the seabed. Instead, it’s about farmers, jobs and […]

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What’s Killing the Babies of Vernal, Utah?

Every night, Donna Young goes to bed with her pistol, a .45 Taurus Judge with laser attachment. Last fall, she says, someone stole onto her ranch to poison her livestock, or tried to; happily, her son found the d-CON wrapper and dumped all the feed from the troughs. Strangers phoned the house to wish her dead or run out of town on a rail. Local nurses and doctors went them one better, she says, warning pregnant women that Young’s incompetence had killed babies and would surely kill theirs too, if given the chance.

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Avatar Director James Cameron has designed Solar Sun Flowers

James Cameron Solar Sunflowers

Director James Cameron has designed Solar Sun Flowers as a gift to his wife, which have been installed on campus at her MUSE School in California. Cameron had five flowers installed on the 22-acre Malibu Canyon campus and they generate roughly 300 kilowatt hours per day. The flowers are expected to offset the non-profit school’s power usage between 75-90%. Amazing! The patent-pending design will soon be an available, free and open-source, to encourage wider use of solar power. Now that’s what we call charitable!

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Big Head Farm: Big Ideas To Revolutionize Farmer Support

Karen Warner, Big Head Farm

Karen Warner founded Big Head Farm in 2009, located in southwest Michigan. After experiencing the challenges of starting a farm and creating a viable business, Warner began thinking through ways to support new farmers and to protect small to mid-sized farms from going out of production. Warner is currently working to advance a farm accelerator model that would give farmers the resources and support they need to succeed from start-up to retirement.

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